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ForceCast #295: Controlling The Story

Posted by Eric on March 21, 2014 at 05:03 PM CST


After news drops about Star Wars Episode VII, Erik and Eric discuss Lucasfilm's media strategy for the film. In the digital age, can Lucasfilm hope to control leaks and rumors? How will they distribute information, whether publicly or otherwise? Can they balance the needs of the film production and the fan sites? The ForceCast's conversation explores all of that and more. Plus, they discuss Episode VII casting and studio rumors, new Insider short stories, and The Clone Wars interviews.

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