Lucasfilm just made a bold move. It is now the age post-Star Wars movies, so the executive team should reflect that change in direction. We're pleased to let TFN readers know that Variety has given unlocked a subscribers-only article so we can read this big news. Here's a clip of their exclusive tonight, head there for the complete story:

Lucasfilm has hired Joshua Katz, an exec with experience in numerous cable network rebranding campaigns, as head of marketing. Katz, who'll relocate from St. Louis to San Francisco, will carry the title of vice president and report to senior VP Jim Ward.

He will head all global marketing initiatives, including games and the still-anticipated "Indiana Jones IV," and the 30th anniversaries of ILM and "Star Wars" in 2007. But Katz confirmed that his appointment is part of the company's ongoing shift toward TV production (Daily Variety, Aug. 2).

Katz said that while he expects there will still be Lucasfilm features, including "Indy IV" and Lucas' future projects, "We have to stop being just a movie studio and have to move to being a television and movie studio."

Head there for more on corporate identity and moving LFL away from being a 2-trick pony!